Customer Lifetime Value (CLV), also called Lifetime Value (LTV), is a crucial metric that assists businesses comprehend the total revenue a client is expected to create over their relationship using the company. Accurately calculating CLV enables businesses to generate informed decisions about customer acquisition, retention strategies, and overall marketing investments. https://shanerjbs15926.blogtov.com/10229213/mastering-customer-lifetime-value-calculation-a-comprehensive-guide