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The Fashion Station: Positioning Within India’s Specialized Ethnic Wear E-Commerce Segment

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India’s fashion industry continues to expand alongside the country’s digital transformation. While contemporary and western apparel segments have grown steadily, ethnic wear remains a cornerstone of consumer demand. Weddings, religious observances, festive gatherings, and family celebrations ensure that traditional attire maintains long-term relevance. Within this evolving retail land... https://esg-consulting-services22211.ageeksblog.com/38620016/the-fashion-station-digitizing-india-s-ethnic-fashion-experience

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